John Paul Jones has never been just ‘a brand’ for us. When we were faced with the daunting decision either to throw ourselves into craft rum or ride out the Covid storm and stick to our day jobs, we took inspiration from a fearless naval captain who always followed his heart. Our co-founder Ollie, who grew up in John Paul Jones’ birthplace, had been hearing legends about this bold adventurer for as long as he could remember, so when the time came to take the plunge, we channelled JPJ’s adventurous spirit and set sail on a quest that, while not without risk, gave us the chance to create a legacy of our own. Not to mention some delicious rum. Once...
Now that we’ve dealt with the basics as to how rum is made (see blog 2), we thought it’d be worth exploring the different types of rum and how they differ from each other. In this entry, we’ll take a look at the main categories of rum from the perspective of the mass-market and explain why their mistakes inspired us to take our revolutionary approach. Before we set off on this voyage, we want to make clear from the outset that the only thing John Paul Jones rum has in common with the everyday stuff is the use of sugarcane. We hope, in time, to be seen as a category onto ourselves; the future is one where there are only...
Our new blog has set sail and we’ve welcomed you all aboard the good ship John Paul Jones Rum. So now we can turn our attention to sharing our passion for what we do with discerning adults of exquisite taste (that’s you). The question we’ve been asking ourselves is, ‘Where to start?’ And the answer we’ve come up with? Explain the origin of our exceptional range of infused rum by starting at the beginning (like any good story). Let’s set sail! What is rum made from? If you’re asking, ‘What even are the main ingredients of rum?’ Wonder no more. Rum begins its life as sugarcane. More specifically, most rum is made by distilling molasses, which is the dark treacle...
Ship’s log. Welcome to the new John Paul Jones Rum blog! This is the place where you can keep up to speed with our quest to revolutionise the way we think about rum. It’s been a long time coming, but we’re pleased to say we’re now in a position to start our own rum diary. We’re prepared for an adventure into uncharted territory and we’re ready to set sail. We dare you to come along… Hearty thanks. Before we set out on our new journey, we’d like to start by saying a massive thank you to every single one of you who has supported us so far. Starting your own small batch premium rum company is not for the...
